Sample About Giving language

Many clients have asked about sample language to explain the About Giving website on their homepage. 

Please see the following examples:

Option #1

About Giving is the most advanced major gift planning tool available today. Through About Giving, donors, their advisors, and development officers can review the benefits of various gift plans, insert relevant information into examples, and create personalized illustrations they can save, print, or e-mail to others. Visitors to the site can accomplish all of this on their own or with the assistance of a development officer and/or an advisor. The service is designed to help development officers engage donors and advisors in meaningful interactions and complete more gifts while maximizing the return on time and other resources expended.

Donors’ advisors are provided with access to unparalleled planned giving information resources, including the Internal Revenue Service code and regulations as well as thousands of reference articles on the Planned Giving Design Center Web site. Basic research that could have taken hours, and in some cases precluded the completion of a gift, can be accomplished in minutes.

Option #2

[HOST] is pleased to present About Giving, a new web based gift-planning tool.

Our new planned giving website allows both donors and advisors the ability to review benefits of various gift plans.  Simply insert relevant information into interactive examples, and create confidential personalized illustrations that can be saved, printed, or shared through email.  This can be accomplished on your own and, if desired, you can click a check box and send us a copy for discussion. The share capability allows you to develop meaningful interactions with your clients by allowing them to click on a link to change the illustration. Optionally, you can restrict this capability if you so desire.

As an advisor, you are provided with access to unparalleled planned giving information resources, including the Internal Revenue Service code and regulations as well as thousands of reference articles on the Planned Giving Design Center Web site. Basic research that could have taken hours can be accomplished in a fraction of the time.

We invite you to visit our new planning, calculation and research website at [URL]. Registration is not required, however, registration will provide you with more capabilities. If you have any questions, please feel free to call our office at [CONTACT #].

Option #3

[HOST] is pleased to present About Giving, a new web based gift-planning tool.

This site provides educational content regarding the many ways donors can give, and ways to communicate that interest with advisors and others.  Visitors to this site can learn about the various gift plans and techniques, create and control their own personalized illustrations, and easily share those illustrations with family, an advisor or gift officer.

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