This session will discuss the ideal planned giving advisory council,
and how to choose and attract your top prospects. We will discuss the
benefits of a well-run PGAC, including credibility, access, publicity,
reputation, free "advice," and increased planned gifts. Participants
will discuss the benefits that PGAC members gain from their
participation and the role a PGAC can have in building relationships
that help the donor advisors as well as the nonprofit. We will discuss
ways that this marketing and relationship-building council differs from
a committee of the board, and how to inspire collaboration that
benefits their clients and your donors. Syllabus for Gift Planners
code: 4.02.04
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